I like the use of white space in this design, it shows the minimalistic side of coke and places all emphasis on the coke bottle. The picture of the bottle also matches the tagline , "live on the Coke side of life" where the coke in the bottle is defying gravity. Which would mean to have fun and living without boundaries as there are people having fun and doing whatever they like at the top of the coke bottle. It shows that the living on the "coke side of life" is to relax and hang loose, appealing to their target audiences of youths. 

There is a contrast in the font of the tagline where "Coke" is both bolded and made larger. Again, emphasising the brand name. The colour of the tagline also matches the colour of the coke, making it aesthetically pleasing to the eye. The bottom of the poster has the ever iconic Coco Cola in both a different font and colour. The red is able to capture the audience's attention and again, emphasize the brand name.

Furthermore, the colours used in the poster complement each other and gives a whimsical feeling to it, making it easy on the eyes.Overall, the whole poster is symmetrically balanced, with its weight in the picture evenly distributed in the poster. This gives the whole poster a neater look yet at the same time it has a light and fun feel, with the emphasis of the poster still being on the coke bottle. Which accomplishes its purpose of selling the coke to its audience right away.

This poster is balanced symmetrically, with both sides having equal emphasis. Which makes it easier for the audience to comprehend and get the main idea of this poster.

The font used for the wording "Retro Ice Cream", and the colours used for the ice cream reflects the overall theme of retro. The colours are slightly dull and muted, matching the dull grey background. The colour of the "raspberry cherry" is not a vibrant shade of red, but a slightly toned down version to match the overall theme, hence the poster appears more visually appealing.

The alignment and constant rhythm of the flavours of each ice cream being placed consistently and equally above each ice cream makes for a more neater and cleaner poster, again allowing the audience to easily maneuver across the poster for each flavour.  The colours of the ice cream match the colouring of the flavour, again, providing a balance to the poster.

Overall, I like the simplistic design of the poster, where there is equal dominance in both the image and the main text. Although there is no main dominance, it does not matter as the ice cream is able to speak for itself in this design.